Advertising & Promotions NQF3 Student’s eBook (9781430800965)

R349.75

Advertising & Promotions NQF3 Student’s Book
Advertising & Promotions NQF3 Student’s Book
R Burger, B Quail, P van Niekerk
Macmillan South Africa/Troupant Publishers
Macmillan South Africa

9781920334468

SKU: 9781430800965 Category:

Description

FET FIRST Advertising and Promotions NQF Level 3 introduces the students to the concept of media, extends their knowledge within the marketing environment, and guides them in implementing sales and marketing strategies. The competitive environment, enhancing team performance and corporate culture are also discussed.

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